Hape Holding AG was established in Germany in 1986. Recognizing bamboo as a highly renewable resource, Hape continuously creates a full line of bamboo toys that are tested and proven safe and durable that can stand the test of time. ABC, easy as 123! Recognizing and memorizing the alphabet is super fun when you have these colorful magnets to help you along! This set includes 52 pieces, featuring both upper and lower case forms of the alphabet in bright cheerful colors. Recommended for ages 3 years and up Encourages letter recognition and child's literary development Perfect for individual play as well as parent/child cooperative learning Made of solid wood and water based paint Hape toy finishes are all non-toxic, child safe and of the highest quality